DIGITAL ADS

BIC Shave Club

Project for

BIC

BIC launched BIC Shave Club, a subscription service delivering razors and shaving products directly to customers on a recurring basis. They needed to communicate this new offer through clear, efficient content adapted to fast digital environments.

insterstial video

Snapchat interstitial designed to deliver the message within a strict 10-second format. The challenge was to keep the content instantly readable while maintaining a strong visual impact.